New Leadership for STIMS in 2025

[rebelracewriter]

To all our valued STIMS drivers, fans, and supporters,

My name is James Cole, owner and founder of On Demand Shirts. A company that was created to give profits back to drivers, tracks, and series like STIMS at a short track level.

We want to start this off with expressing our gratitude to Jacob Hortch and his family for their commitment to giving IMCA modifieds the platform in South Texas to truly shine again as one of the best forms of dirt track racing! On Demand Shirts worked with Jacob and the series in its inaugural year as the series points fund sponsor and getting STIMS merchandise in the hands of new fans to help spread the word. As mid-summer approached it was clear STIMS had gained traction and growing, but also needed more resources and taking a lot more time from the Hortch’s. So after much discussion on how to hire the right staff and grow the series, On Demand Shirts will be taking over STIMS for the 2025 Season and beyond.

We’re super excited to take this on as well as our special partnership with RaceOn going into 2025. More exciting news to come on that! The first plan of action and extremely important to everyone, was finding an unbiased and fair Race Director. Not only have we had many vetted conversations with this man, but he has come highly recommended from a lot people in the racing industry and beyond. Please let me introduce STIMS new Race Director Kevin Rogers (KR) starting next week he will be reaching out to tracks, sponsors, and drivers so we can lock down our 2025 schedule. A lot will continue to take place behind the scenes, especially December, but it’s all to make sure every race you attend with STIMS will pay a minimum of $1,000.00 to win. Our goals are far beyond that, but as you will learn from our group, we don’t like to say anything until we’re 100%.


Much more to come as soon as we get things locked down. For now we wanted everyone to start getting as excited as we are in making B-mains a thing next year along with standing room only!

Sincerely,

James Cole On Demand Shirts