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CONTACT: Dick Melius 262.338.8491 d.melius@highgroovemarketing.com




18 Year - Old Cody Smith will begin Driver Development Program

For High Groove Marketing Team

West Bend, Wisconsin (September 11, 2007) – The ASA Late Model Series announced today that 5K Motorsports & High Groove Marketing have teamed up to sign one of short track racing’s top young guns, 18-year-old Cody Smith, out of Texas.


Smith, a native of La Vernia, Texas near San Antonio, will join 5K’s driver development program immediately. The former Texas Super Racing series Rookie–of-the-Year has signed a contract to race in four fall series events.


“This is a great team fit, and a terrific opportunity for me to shift my racing career into the next gear,” Smith said. “5K has top notch people, and an abundance of racing success and experience. We will be a winning combination. I can’t wait.”


Smith won’t have to wait long. He’ll make his first start this Friday, September 14th in the ASA Late Model Series South event at the South Georgia Motorsports Park in Cecil, Georgia.


Smith, who started racing at age 14, has won convincingly at every level he has ever competed - from Hobby Stock to Late Models. He cut his professional racing teeth the last two years in the Texas Super Racing series. The 5K team wasted little time signing Smith after the teenage sensation completed an awe inspiring test session recently at the nationally renowned high banked Slinger Super Speedway, in Slinger, Wisconsin.


“To say our Team was impressed with his driving skills would be an understatement,” 5K Motorsports Owner Ken Wills said.


Smith credits the hard work and commitment of his local team members, Ervin Breiten and Bobby Black for honing his superior racing skills, but some of his talent has also been inherited. Smith grew up around Texas race tracks where he crewed for his father (Tom Smith) and older brother (Jeff Smith) at tracks from Corpus Christi to Kyle, Texas


“5K Motorsports offers us a unique opportunity, to be able to match our family’s passion and vision for racing success with their track record and experience,” said Tom Smith, Cody’s dad and Team leader. “Ken Wills and the 5K team are recognized as one of the top teams in the ASA and we couldn’t be happier to join them”.


Cody Smith’s 2007 ASA Late Model Series Fall Schedule


September 14th- South Georgia Motorsports Park - Cecil, Georgia

September 15th – Senoia Raceway Track – Senoia, Georgia

October 20th – Hickory Motor Speedway – Hickory, North Carolina

October 27th – Birmingham Speedway – Birmingham, Alabama


The High Groove Marketing Team

High Groove Marketing, a sports marketing and sponsorship agency, headquartered in West Bend, Wisconsin offers specialized sponsorships and sports marketing opportunities to companies and teams within the ASA Late Model Series.



For more information on 5K Motorsports – click on their website www.5Kmotorsports.com


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La Vernia in the house. Nice job Smith family.

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