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Wayne-Dalton announces IHRA Sponsorship


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WAYNE-DALTON ANNOUNCES IHRA SPONSORSHIP

 

MT. HOPE, Ohio (Jan. 16, 2007) – Wayne-Dalton is pleased to announce it has become the official garage door and home control company of the International Hot Rod Association (IHRA).

 

Wayne-Dalton’s “Turn on Your Lights” program will award $1,000 and a Wayne-Dalton Home Control Kit to the professional racer with the best reaction time during qualifying. The rewards will be presented during the regular Sunday morning “Cavalcade of Stars Ceremony” at all 12 Nitro Jam™ Drag Racing Series national events. Additionally, Wayne-Dalton will exclusively own the rights to the starting line Christmas tree.

 

“Wayne-Dalton is proud to become an official IHRA sponsor. We’ve incorporated our new Home Controls products into the IHRA marketing initiative,” said Bill Earnest, Wayne-Dalton’s director of marketing and product management. “IHRA racers and fans are a natural fit for our primary products: garage doors and garage door openers. We provide a wide range of attractively designed and insulated garage doors and innovative openers which will improve both the interior and exterior of any race shop or personal garage.”

 

Race fans seeking the convenience and safety of home controls or wish to “turn on their own lights” can do so through Wayne-Dalton’s Z-Wave enabled Home Control Kits. Wayne-Dalton’s home control products are sold under the trade names of Home Settings™, Lear Car2U™ and Wayne-Dalton Home Controls™.

 

Developed by Zensys, Z-Wave is a network that allows homeowners to monitor and manage home controls including garage door openers, lighting, security systems, thermostats and entertainment systems. This two-way wireless technology works through a 900 MHz radio frequency mesh network. Up to 232 devices can be installed in a single Z-Wave network, allowing increased comfort, convenience, security, safety and energy conservation.

 

This high performance system is very affordable and easy to install, with a basic system starting at around $100. Affordability and ease of installation will make basic home controls accessible to virtually everyone.

 

“We’re thrilled to have a great company like Wayne-Dalton as one of IHRA’s official sponsors,” said Aaron Polburn, IHRA president. “Through the ‘Turn on Your Lights’ program, IHRA competitors now have an extra incentive to cut a good reaction time during qualifying, all while exposing Wayne-Dalton and their quality garage doors, openers and related products to IHRA’s brand-loyal fans.”

 

About Wayne-Dalton

For more than 50 years, Wayne-Dalton has created innovative garage doors and openers for residential and commercial customers. With headquarters in Mt. Hope, Ohio, Wayne-Dalton is a worldwide category leader with eight manufacturing facilities throughout the United States and Europe. Wayne-Dalton offers the broadest assortment of residential and commercial garage doors and openers through diverse channels of distribution. For more information, please visit www.wayne-dalton.com.

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